8 Hours of Live, Instructor-led Sessions
Coaching by Experienced PPC Experts
Balanced Mix of Classroom and Practical Sessions
Hands-on Learning with Group Exercises
Downloadable Comprehensive Courseware
Master Concepts through Case Studies and Activities
Pay-per-click is a form of online advertising where advertisers can attract customers to their websites and promote their business. Successful PPC campaigns can give instant and measurable results, promoting the brand to a global audience and attracting customers at the right time. Promoters of small businesses have a lot to gain from PPC.
Besides helping generate profits, it also puts the business on par with leading brands. But the key to harnessing these benefits is by designing ads that will generate maximum clicks for a website. We bring you a niche course that exposes you to all the tools and technologies and the tricks of the trade that will result in maximum ROI.
You will learn to leverage search engine and bid management tools to attract the right sort of customers. You will learn the right way to use Google AdWords, keyword categorization, campaign structuring, ad copy creation, display advertising, and other tips and tricks to become an ace PPC marketer. On successful completion of the course, you will receive a Course Completion Certificate from upGrad KnowledgeHut.